Choose the citation style.
Woodside, A. G., Trappey, R. J. ,I. I. I., & MacDonald, R. M. (1997). Measuring linkage-advertising effects on customer behaviour and net revenue: using quasi-experiments of advertising treatments with novice and experienced product-service users. Revue Canadienne Des Sciences De L'administration, 14(2), 214-228.

Bookmarks: